Logan Paul Confirms How Much Money Prime Has Made
In a new interview, Logan Paul has revealed how much Prime has earned since he and KSI launched the drink in January 2022.
16th Feb 2023 13:59
Twitter - PrimeHydrate
Logan Paul Confirms How Much Money Prime Has Made
In a new interview, Logan Paul has revealed how much Prime has earned since he and KSI launched the drink in January 2022.
16th Feb 2023 13:59
Twitter - PrimeHydrate
Unless you've been living under a rock for the last six months (and we wouldn't blame you for the retreat), you'll know that Prime is everywhere right now - if you can get your hands on it.
The sports hydration drink spearheaded by Logan Paul and KSI has been a bizarre cultural phenomenon, being stripped from shelves the second they go out. They're then resold for extortionate prices, leading to the TikTok scourge known as Wakey Wines making a fortune.
Despite its infamy and some refusing to even buy a bottle at cost price, Logan Paul has revealed exactly how lucrative the sales of Prime have been.
Logan Paul Reveals Prime Profits
On Logan Paul and KSI's promo tour of Australia, they've made a few radio and TV appearances to promote the arrival of Prime in the county. However, one of those has left more of a bombshell than the others.
Appearing on the Kyle and Jackie O radio show, Logan and KSI were asked about how much money the drink had made, and after a little bit of confusing flapping, Paul confirmed the earnings.
He revealed that the drink has made $250 million in retail sales and has grossed $110 million internally. This isn't it, though, as Prime has made $45 million in January 2023 alone.
There's no telling if Prime becoming the official drink of the UFC has improved sales or not, but even ignoring that, it's a pretty hefty sum.
Prime Is Coming To More Stores
Fans have been swarming ASDA stores in the United Kingdom for the drink, as it has so far been the only official stockist for Prime. But, it looks like that's about to change.
Morrisons has revealed that it has plans to stock Prime, with its internal stock system displaying the drink. It's showing up on a similar system for Sainsbury's - if not quite as far along.
So, it looks like the two supermarkets could be about to get a load of Prime soon. That means the 13-year-olds can leave those poor ASDA staff alone. Lord knows they've been through enough.
About The Author
Joseph Kime
Joseph Kime is the Senior Trending News Journalist for GGRecon from Devon, UK. Before graduating from MarJon University with a degree in Journalism, he started writing music reviews for his own website before writing for the likes of FANDOM, Zavvi and The Digital Fix. He is host of the Big Screen Book Club podcast, and author of Building A Universe, a book that chronicles the history of superhero movies. His favourite games include DOOM (2016), Celeste and Pokemon Emerald.
